Mustang’s 2 and a half year head start in the market did little blunt America’s eagerness to see the new Camaro. Chevy dealers across the nation were filled to overflowing with curious and willing buyers. Car dealerships were provided special window trim, urged to black-out their windows and extend their showroom hours. Long lines formed to even peek the brand-new car. Those waiting in line were also more than going to discuss the merits of Mustang and the still unseen Camaro. It’s reported that regional cops were typically called assistance control the crowds.
While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the introduction of an automobile they called the Panther.
All through the summer of 1965 virtually every element of the automobile’s design and development, from initial design sketches to clay designs, was photographed and thoroughly recorded. Chevy used the assets to develop a 30 -minute movie The Camaro for sale in Lincoln City OR , which was later revealed on TELEVISION and in movie theaters. They also presented females’s clothes called the Camaro Collection and even a Camaro roadway race game.
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In November, Chevy sales executives and imaginative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, immediately started work on catalogs, direct-mail advertising and sales promotion products, in addition to print, outside and TV/radio marketing. In April 1966, at the New York Car Program Interview, Chevrolet sales executives confessed no name had been selected for the new car, but did reveal that pricing of 1967 Chevy Camaro for sale in Lincoln City OR design will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A similar bout of cold feet would later cause the Pontiac variation, code word the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had actually been called by lots of names including Wildcat, Chaparral, Commander and Nova. It’s likewise rumored that Chevy thought about using the letters “GM” in the name, and developed G-Mini, which developed into GeMini and finally Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management rapidly agreed. Although the name has no genuine significance, GM researchers supposedly discovered the word in a French dictionary as a slang term for “good friend” or “buddy.” It’s reported that Ford Motor Company scientists also found other definitions, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch products had currently been released utilizing the Panther name, Chevy’s most pressing challenge was to now rename their new Mustang killer, the Camaro. Camaros are found in Lincoln City OR by looking for classic car dealers.