Mustang’s two and a half year head start in the market did little blunt America’s passion to see the new Camaro. Chevy dealerships throughout the nation were filled to overflowing with curious and ready buyers. Dealerships were provided special window trim, advised to black-out their windows and extend their display room hours. Long lines formed to even glimpse the new car. Those waiting in line were also more than ready to debate the benefits of Mustang and the still unseen Camaro. It’s reported that local police were often called help control the crowds.
While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of a car they called the Panther.
All through the summertime of 1965 virtually every aspect of the car’s design and development, from initial design sketches to clay designs, was photographed and thoroughly documented. Chevy utilized the assets to create a 30 -minute film The Camaro for sale in Yellow Springs OH , which was later shown on TELEVISION and in movie theaters. They also introduced women’s clothes called the Camaro Collection and even a Camaro roadway race online game.
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In November, Chevy sales executives and creative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, immediately started deal with catalogs, direct-mail advertising and sales promo products, in addition to print, outside and TV/radio marketing. In April 1966, at the New York Auto Show Interview, Chevrolet sales executives admitted no name had actually been picked for the brand-new car, but did reveal that pricing of 1967 Chevy Camaro for sale in Yellow Springs OH design will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A similar bout of cold feet would later cause the Pontiac version, code named the Banshee, to be renamed Firebird. Over its short lifetime, the F-car had been called by lots of names consisting of Wildcat, Chaparral, Leader and Nova. It’s also rumored that Chevy considered utilizing the letters “GM” in the name, and developed G-Mini, which developed into GeMini and lastly Gemini. Nevertheless, GM’s upper management vetoed the concept, fearing the vehicle might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no genuine significance, GM researchers apparently discovered the word in a French dictionary as a slang term for “pal” or “buddy.” It’s reported that Ford Motor Business scientists also discovered other definitions, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch products had currently been released utilizing the Panther name, Chevy’s a lot of pressing difficulty was to now rename their new Mustang killer, the Camaro. Camaros are found in Yellow Springs OH by looking for classic car dealers.