Mustang’s 2 and a half year running start in the market did little blunt America’s eagerness to see the new Camaro. Chevy dealerships throughout the nation were filled to overruning with curious and willing purchasers. Dealers were issued special window trim, urged to black-out their windows and extend their showroom hours. Long lines formed to even glance the new automobile. Those waiting in line were likewise more than ready to dispute the merits of Mustang and the still unseen Camaro. It’s reported that regional police were often called assistance manage the crowds.
While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of an automobile they called the Panther.
All through the summertime of 1965 practically every element of the vehicle’s design and development, from initial design sketches to clay designs, was photographed and carefully recorded. Chevy used the possessions to develop a 30 -minute motion picture The Camaro for sale in Theodore AL , which was later on revealed on TELEVISION and in cinema. They also presented ladies’s clothing called the Camaro Collection and even a Camaro road race video game.
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In November, Chevy sales executives and imaginative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, instantly started deal with brochures, direct-mail advertising and sales promo products, in addition to print, outside and TV/radio marketing. In April 1966, at the New york city Car Show Press Conference, Chevrolet sales executives confessed no name had actually been chosen for the brand-new vehicle, however did announce that pricing of 1967 Chevy Camaro for sale in Theodore AL model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later on cause the Pontiac version, code named the Banshee, to be renamed Firebird. Over its brief life time, the F-car had been called by lots of names consisting of Wildcat, Chaparral, Commander and Nova. It’s also reported that Chevy considered using the letters “GM” in the name, and developed G-Mini, which progressed into GeMini and lastly Gemini. Nevertheless, GM’s upper management banned the idea, fearing the car might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no genuine significance, GM scientists supposedly discovered the word in a French dictionary as a slang term for “buddy” or “companion.” It’s rumored that Ford Motor Company researchers also discovered other definitions, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had actually already been released utilizing the Panther name, Chevy’s most pushing challenge was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Theodore AL by looking for classic car dealers.