Mustang’s two and a half year head start in the market did little blunt America’s eagerness to see the new Camaro. Chevy dealers across the country were filled to overflowing with curious and ready buyers. Dealers were provided unique window trim, advised to black-out their windows and extend their display room hours. Long lines formed to even glance the brand-new car. Those waiting in line were also more than willing to discuss the merits of Mustang and the still hidden Camaro. It’s rumored that local authorities were typically called assistance control the crowds.
While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the introduction of a vehicle they called the Panther.
All through the summer of 1965 essentially every element of the vehicle’s design and development, from preliminary design sketches to clay models, was photographed and carefully recorded. Chevy used the assets to develop a 30 -minute movie The Camaro for sale in Danville KY , which was later on shown on TELEVISION and in movie theaters. They also introduced ladies’s clothes called the Camaro Collection as well as a Camaro roadway race video game.
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In November, Chevy sales executives and imaginative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, right away began work on brochures, direct mail and sales promo materials, together with print, outdoor and TV/radio marketing. In April 1966, at the New york city Car Program Press Conference, Chevrolet sales executives confessed no name had actually been selected for the new car, but did announce that pricing of 1967 Chevy Camaro for sale in Danville KY model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A comparable bout of cold feet would later cause the Pontiac variation, code named the Banshee, to be relabelled Firebird. Over its brief lifetime, the F-car had been called by many names consisting of Wildcat, Chaparral, Commander and Nova. It’s likewise rumored that Chevy thought about using the letters “GM” in the name, and created G-Mini, which progressed into GeMini and lastly Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly concurred. Although the name has no real meaning, GM researchers supposedly found the word in a French dictionary as a slang term for “pal” or “buddy.” It’s reported that Ford Motor Company researchers also discovered other meanings, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch products had currently been released using the Panther name, Chevy’s most pressing difficulty was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Danville KY by looking for classic car dealers.