Mustang’s 2 and a half year running start in the market did little blunt America’s eagerness to see the new Camaro. Chevy dealerships throughout the nation were filled to overruning with curious and willing purchasers. Dealers were issued unique window trim, urged to black-out their windows and extend their showroom hours. Long lines formed to even glimpse the brand-new car. Those waiting in line were also more than ready to debate the merits of Mustang and the still unseen Camaro. It’s rumored that local authorities were often called aid control the crowds.
While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of a vehicle they called the Panther.
All through the summer season of 1965 essentially every aspect of the car’s design and development, from initial design sketches to clay designs, was photographed and thoroughly documented. Chevy utilized the assets to create a 30 -minute film The Camaro for sale in Accord NY , which was later on shown on TELEVISION and in cinema. They likewise introduced females’s clothing called the Camaro Collection and even a Camaro roadway race video game.
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In November, Chevy sales executives and innovative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, immediately started work on brochures, direct-mail advertising and sales promotion materials, together with print, outside and TV/radio marketing. In April 1966, at the New York Automobile Program Press Conference, Chevrolet sales executives confessed no name had actually been picked for the brand-new car, but did reveal that pricing of 1967 Chevy Camaro for sale in Accord NY model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later trigger the Pontiac version, code word the Banshee, to be renamed Firebird. Over its short lifetime, the F-car had been called by lots of names consisting of Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy thought about using the letters “GM” in the name, and created G-Mini, which evolved into GeMini and lastly Gemini. However, GM’s upper management banned the idea, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly agreed. Although the name has no real significance, GM scientists supposedly found the word in a French dictionary as a slang term for “good friend” or “companion.” It’s reported that Ford Motor Business scientists also discovered other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch products had already been launched using the Panther name, Chevy’s most pressing obstacle was to now relabel their new Mustang killer, the Camaro. Camaros are found in Accord NY by looking for classic car dealers.